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Sommeliers Choice Awards 2024 Winners

Conquering Markets Using Innovation

Join Peter McAtamney as he outlines how to use market insight and constructive imagination to conquer your next market.

Photo for: Conquering Markets Using Innovation
09/07/2015

Winning in both new and established markets requires an understanding of how to innovate successfully.

Peter McAtamney's webinar is set to give you practical insight into how to combine experience, market insight and your constructive imagination in order to achieve breakthrough.

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2025 USA Ratings Competition Submission Is Now Open. Biggest and Only Competiton in USA to focus on Off-Premise Channels. Enter Wines, Beers and Spirits Today and Grow In USA. Submission Deadline Is June 30, 2025.

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17/03/2017

10 Factors in Your Press Release That Will Catch the Media Attention

Operations and Management

Every spirits brand is vying for the media’s attention. But, what does it take to get noticed? And how do you tell your story to make your spirits brand shine? BTN talks to Gregg Glaser, Publisher & Editor of the Modern Distillery Age, a weekly e-newsletter/magazine for the U.S. spirits business about ten factors in your press release that will catch the media’s attention.
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