Coles bids to triple private label sales
Coles Liquor has declared its intention to triple its private label sales over the next five years following a restructure that has resulted in the departures of several key buying figures
Coles Liquor has declared its intention to triple its private label sales over the next five years following a restructure that has resulted in the departures of several key buying figures.
It’s understood that somewhere between ten and 15 employees left Coles Liquor following the overhaul in September that saw the broader Coles business shed about 400 jobs from its Melbourne headquarters.
The Exclusive Liquor Brands (ELB) division established 12 months ago has been axed and its functions subsumed into the liquor division’s merchandising and marketing teams.
ELB general manager Grant Ramage and liquor buying head Tim Carroll were the highest profile departures.
The company has since advertised for a new head of sourcing and appears no less committed to its private label strategy.
Read More at Source: The Shout
