Dead Man’s Fingers releases four new rums
Halewood Wines & Spirits-owned spiced rum brand Dead Man’s Fingers has expanded its range with four new expressions, including a hazelnut flavour.
According to the spirits business,
The four new flavours, Lime, Raspberry, Passionfruit and Hazelnut, join the Dead Man’s Fingers range. The collection includes Pineapple, Coconut, Coffee, Hemp, as well as the original spiced rum.
The new additions target consumers who are looking for “quirky twists on their favourite flavours”. The new expressions each carry an ABV of 37.5%.
Sam Caulfield, brand Manager for dark spirits at Halewood Wines & Spirits, said: “We know that rum drinkers are adventurous and keen to experiment with innovative new flavour profiles [CGA Brand Track]. Lockdown has also seen consumers getting more experimental and willing to try new alcoholic drinks and we expect this to continue as consumers start going back out into bars and restaurants.”
Read more at source: the spirits business
